Brand strategy and positioning

Guessing game over. Start growing with a brand strategy built for impact.

Through a guided discovery you'll create a stronger brand, a strategy built around capabilities, and a tactical roadmap.

Jared Williams wearing a charcoal grey performance jacket

Starting as a top-ranked mechanic mastering system diagnostics, digital technology steered me into design and branding. Along the way, I’ve had decades of learning and application in startups, enterprises, and businesses of my own.

Now, I bring that hands-on ingenuity to the brand strategy work to help businesses thrive.

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Challenges you'll overcome

Clarity, confidence, and cohesion are what clients feel after working with me, but it's due to a discovery process combined with frameworks and insight gathering methods to capture the details that matter.

The approach goes deep and wide, accounts for your capabilities, and includes the tactical instruction so you can take action.
Brand differentiation and onlyness: Stand out in competitive markets with a unique identity and clear positioning.
Building the ideal audience: Attract high-quality customers through targeted SEO and audience-first strategies.
Business scalability: Lay the groundwork for growth by blending brand strategy and SEO to maximize reach and impact.
Growth strategy: Create a roadmap that drives measurable results, ensuring your brand evolves with your business goals.

Newest projects

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Brand strategy and positioning

I'm working with Red Feather's owner, art director, and SEO to develop the brand and content to attract more ideal customers. Phase one of the project will be completed by mid December.
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SEO and product-led growth

I'm working as part of a two-person team to combine SEO strategies, demand generation techniques, and web design to attract, engage, and convert leads.

Client projects

Outcomes and results you can achieve too.
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Schedule time to discuss your brand's strategy and positioning

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